The car of road east wind ebike motorof open evolution is released ” open DNA+ ” the strategy
In the course that changes swift and violent development to new energy resources in Chinese automobile industry, joint-stock car look forward to is facing unprecedented challenge. Those who face an industry change, of the times change, of the world change, face a society to develop to joint ventures future ” the soul is torturous ” , we must think, is the road of the future of the joint ventures in after all He Fang? Limited company of east wind car is accomplished with be being gone to already for ancient bronze mirror, be examined afresh and decision-making, put forward a joint ventures to develop new way, gave out oneself answer.
On November 11, 2023, limited company of east wind car (the following abbreviation ” east wind is finite ” ) in Hubei province Wuhan city was held ” news briefing of new strategy of limited company of east wind car ” , review the development course in the past, we saw in joint-stock a miracle of industry of automobile of 1 timeses :
20 years, east wind is finite built 6 Mahayana to produce base with the car, and enclothe fluctuation to swim dimensions of the Mu Jian of total value catenary enterprise; 20 years, finite accumulative total sells east wind the car is close 21.5 million; 20 years, limited effort makes driving force of revolution the times company culture that suffers reliance, in the brand, wish the model that the domain such as scene, mission and business management makes a joint ventures is typical…
Reform exploration 20 years, travel at double speed of 20 years of harships, on the development road that faces future, east wind is finite not the achievement of go no further in the past. Everythings on earth is in developmental, east wind is finite also be in developmental. The world is being changed, east wind is finite also have oneself ” change ” with ” changeless ” .
Regard Chinese car as the important participator of the market, face the new challenge that the times poses, east wind is finite the rate that changes quickly and efficiency, the confidence that steadfast cooperation innovates, with when the great ambition that all enters, change to be determined developmentally, provide strong example to develop!
“Open DNA+ ” the strategy, it is east wind finite the answer that give out! “Open DNA+ ” . D is limited company of group of east wind automobile (the following abbreviation ” east wind ” ) English name initial, n is day of initial that produces Motor Corporation Nissan, a is the initial of Advancing, the explanation is advancement and precede, and + symbol, mean shine new, mean iteration, mean upgrade in the round.
With ” close ” for gene, ” open ” joint-stock new era
Day produces Motor Corporation senior vice president, day produces Shan Qi of president of limited company of car of chairman of Chinese management committee, east wind Zhuang Ping sums up the basis with a finite and developmental east wind is come 20 years the DNA that joint-stock collaboration accumulates — ” close ” : Joint-stock, add up to a heart, close achieve, collaboration, join forces, close sign. 20 years in associate with, limited company of group of east wind automobile and day produce Motor Corporation with ” close ” created joint-stock model, casting brilliant; In new era, “Close ” the definition will get evolution, “Close ” range and deepness will get extending.
“Open DNA+ ” the definition that name height condensed new strategy and content. In ” open DNA+ ” times, face ” the car that makes the whole world precede goes travel industry chain, become the times company that gets reliance ” wish scene, east wind is finite will roll out in the product, harmony of transition of sale of service of interconnection of technical progress, intelligence, appreciation, market, reform, zoology and outstanding achievement wait for 8 respects up further upward, open brand-new ” open DNA+ ” upgrade.
With ” close ” the evolution that is gene, east wind is finite will leave ” open ” a brand-new joint-stock times — ” open DNA+ ” times.
Open is joint-stock ” ability of research and development ” developmental
Joint-stock join forces 20 years, east wind is finite had formed the 4 big capital fund that are in : Those who come from east wind day to produce center of research and development and Zhengzhou day to produce center of research and development is truckload joint-stock and ability of research and development, own brand ” start day ” , more than 21.5 million, and development is advanced the couplet friendly company of wisdom travel science and technology.
Truckload ability of research and development passes joint-stock hatch of 20 years, for east wind limited progress bred capital base and actual strength, of the joint ventures truckload ability of research and development will be in ” open DNA+ ” the times gets farther buildup, and can magnify use.
Inside current trade, those who face new energy resources to spend a period is truckload the promotion of ability of research and development, each joint ventureses used the effort that multichannel diameter turns, arrive from share buy, differ and with. But east wind is finite do not make a choice, decide the ability of research and development that is based on him hatch 20 years undertakes ego evolution however!
In ” open DNA+ ” the strategy is how-to below, east wind is finite the new energy resources that will hold to joint-stock dominant is truckload research and development, the domain such as iteration of cost of ongoing hair speed, research and development, technology and reserve of science and technology, develop brand-new prospect, drive actual strength of integral research and development to arrive at new high point.
Open is joint-stock ” own product ” developmental
In ” open DNA+ ” of the strategy in elaborating, the product of the own dominant research and development with finite east wind, trend front row. Be in early 2014, “Morning breeze ” the first quantity that goes up in Chinese market as the brand that start day produces pure electric car to appear on the market already formally, with the whole world on core technology day of first pure electric car produces listen wind come down in one continuous line, representing the advanced technique level of motor-car of global pure report.
Enter ” open DNA+ ” times, be based on a joint ventures 20 years of hatch truckload actual strength of research and development, east wind is finite the evolution that gets on open in the product — the capital fund that uses , with the standard of Chinese speed and , roll out brand-new product.
Hill Qi Zhuang Ping is affirmatory ” to the end of 2026 before, we will to Chinese market new the car of new energy resources that puts in native land development 10, include day to produce He Qichen brand and east wind brand; Include the car of new energy resources of card of 4 day product among them. And day of first own research and development produces the car of new energy resources of the brand the market will put in in the second half of the year 2024, the day that allows us to see these 4 joint-stock and own development first today produces car of brand new energy resources. ” the spot, the skeleton map of car of new energy resources of card of product of these 4 day appears before the public first,
Subsequently, members of standing committee of Party committee of group of east wind automobile, vise general manager, chen Hao of executive vice-president of limited company of east wind car explained east wind in detail finite mission and ” open DNA+ ” globalization strategy content.
“Devote oneself to science and technology to innovate to offer a cheerful travel to experience for people ” it is the company mission with finite east wind, in this one mission how-to under, east wind is finite it is a center with the client, spread out innovation to develop around market demand. Achievement clearly of 20 years is in eye, in future, should try hard more compose is built ” · of person · car lives ” wisdom ecology group, no matter be in when, He De, why to plant below setting, the ultimate mission with finite east wind abounds the life of people namely.
Be based on east wind finite the capital actual strength after 20 years of hatch, east wind is finite will be in joint-stock the way that the joint ventures that 2 timeses walk out of him develops, chen Hao self-confidence proclaims: “Face instantly market competition and development, east wind is finite do not choose an opportunity, we are only developmental oneself. ” ” too long 10000, seize every minute ” . East wind is finite had extended the history to accumulate a dominant position, firm objective wishs scene, mission of company of carry out travel, launch comprehensive operation, open the road of an ego evolution.
Open is joint-stock ” globalization ability ” developmental
“The road of globalization ability evolution ” from ” open DNA+ ” begin. East wind is finite will integrated all career is unit, whole hits out, go developing the territory that globalization competes with standard of speed of Chinese asset, , . Of globalization ability extend, come from substantially at the joint ventures endogenous the natural instinct of active exploration, brave pursuit is natural.
Be in truckload market direction, joint-stock company will produce global support to fall in east wind group and day, begin exit professional work actively: East wind is finite will develop an international market, begin to start from 2025, the target of export sales volume of set of the first stage is 100 thousand, include the car of new energy resources of card of 4 day product among them, and will increase exit amount ceaselessly according to actual condition.
In technical direction, export driving force of revolution to global market at the same time of finite and own research and development dynamoelectric change technology and intelligent road-sense, quicken a technology ” go ” , let innovation of science and technology bring global consumer a cheerful travel experience.
In ” open DNA+ ” times, east wind opens collaboration finitely, proved joint-stock mode already entered 2 periods. The joint ventures has been had arrive from research and development production, and the actual strength that sale extends the whole world and ability, this is east wind finite solve to what new era opens collaboration.
Open is joint-stock ” optimize conformity ” developmental
In ” open DNA+ ” under the strategy, how to recombine asset more efficiently, made play is bigger synergism, also be evolution surely answering question.
Finite focusing multiplies east wind to swim up and down with car value catenary, to the career board piece undertake optimizing conformity:
Be produced to day and start celestial bodies brand, undertake the brand differs dissimilation to locate, adopt different product strategy thereby, the deep administrative levels between implementation and consumer is linked, strengthen the cognitive self-identity of pair of brand value, satisfy customer better thereby diversification, multilayer class demand.
Produce to Zhengzhou day, focusing skin card and SUV research and development and production, adopt technical innovation and product dominant position, contented consumer blocks the new requirement with SUV to the skin. In the meantime, east wind is finite the exit channel that will extend Zhengzhou day actively to produce, sell the product the international market, enlarge brand force and whole world further famous degree.
Group of east wind component supplies the component that finish arrive to transform by what use a car from commercial vehicle, adopt integrated resource and technical dominant position, implementation supplies chain in what take the field that use a car outspread, enhance product quality and competition ability in the round.
“All of render outstanding service and be famous is gone to, take a step to be jumped over from the beginning now ” . East wind is finite of open this ” developmental road ” need Sino-Japanese and joint-stock both sides the courage with phoenix Nie , drop the honor of associate with and load, with the spirit of the ability of ego evolution and ego challenge, embrace prospective car 5 change general trends. Satisfy prospective client requirement actively, optimize promotion future to manage efficiency, join hands reachs prospective performance target, throw in doing poineering work 2 times of the joint ventures, pull the 2nd successful curve.
“Developmental road ” go up challenge and good luck are concomitant, “Brave of come into unavoidable confrontation person get the better obike rimf ” , east wind is finite the standard of the speed with Chinese asset, , , will ” · of person · car lives ” promotion is spent to taller dimension, progress in all with and world auto industry. Surmount ” to be in , for Chinese ” original intention, farther ” to the whole world ” , the car that makes the whole world precede goes travel industry chain, become the times company that gets reliance.
The new the sources of energy that gets to drive changes the effect that changes with intelligence, the international market is changed in new energy resources and intelligence changes the evolution that waits for each domains to had spread out in the round; Joint-stock enter 2 periods, under the big setting that drives globalization actively in new era country, the times produces a change to opening cooperative definition — not just of foreign capital of bureau be confined to and product ” introduce come ” , more want Gao Shuiping, high quality to use joint-stock platform, arrive again from research and development, production brand, sale, bold ” go ” . East wind is finite dare be joint-stock first, east wind finite construction makes the joint-stock van in globalization spring tide, open a brand-new joint-stock times, for new era open collaboration provides example example.
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